Tag Archives: Web Marketing

Top Five Search Engine Marketing Essentials As Seen by A Recent College Grad

Posted on 30. May, 2009 by Ben in Learning/Edu, SEM/SEO

As I sit here typing the first legitimate post on my shiny new blog, I am realizing just how much value it has.

This post will be a public repository for the articles and insights I uncover in the quest for a logical Search Engine Marketing research and work flow.

Feel free to leave anything in the comments that you might like to see or know more about.

#1-: SEO Basics from PixelSilk

Distillation: Every page should have its own Title, Description, and Meta Tags that are capitalized, and spaced, with commas.

#2 – Free SEO Tools from SEO Book

Distillation: Use these tools to help populate the above categories, begining with the homepage’s.

#3- Use Quintura,Compete, and Google Analytics

Distillation: Quintura will help you find related keywords, Compete to measure traffic and keywords, and Google for a take specific to your site.

#4- lol: Wordpress All-In-One SEO (if you use wordpress like me)

Distillation: This will make your life a lot easier, as you enter titles, descriptions, and tags for each post and page on your site or blog.

#5- Keyword Guide by Searchengineguide.com

Distillation:

As you dig down into your keyword research you’ll be able to learn three important insights:

How your customers search?
What words do they use?
What’s their intent?

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